Combining the best of engineering cultures from Silicon Valley and Shanghai

The home team sits down with Liam Zhao, founder and CEO of Immersive, a startup that gives creators tools to produce engaging virtual content and events. Liam explains how engineering teams in the US and China differ, what it’s like to launch a startup in both San Francisco and Shanghai, and the merit of focusing on incremental innovation rather than massive market disruption. Plus: The incomparable value of good lighting.