Smash Notes

Austin Next

Can You Engineer Serendipity?

Serendipity generally looks accidental. These three builders spend a lot of time trying to make it happen. Evan Baehr of Arena Hall, Chris Taylor of Red Fridge Society, and Zac Solomon of ATX Writing Club are building very different physical communities in Austin. We get into fast and slow serendipity, how rooms get curated, why members need roles, and…

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Notes

  1. Rosedale is a physical room Zac Solomon runs for serious, non-dogmatic argument. The project started very niche. Full answer

  2. Evan Baehr says top CS students at UT and the Austin companies that want engineers keep missing each other. Full answer

  3. Chris Taylor says serendipity manufacturing is mostly the room. Full answer

  4. Zac Solomon says a writing club is really about talking to other people. People use the writing as the excuse for showing up. Full answer

  5. Chris Taylor says a big benefit of being a Fridge member is throwing events in the space for free once the group is above 10. Full answer

  6. Evan Baehr runs a for-profit membership with a very high price and a free version called the golden ticket for extraordinary people under 25. Full answer

  7. Zac Solomon is the only employee, and the members already got the picture. Full answer

  8. Zac Solomon calls a small rented room probably the most sustainable way to run a community in Austin. He is a little younger and takes very minimal risk. Full answer

  9. Evan Baehr says an experience of Texas made of Sweet Greens and La La Land is not the way of Texas. Full answer

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