Smash Notes
Why Is It Important to Get Company Alignment Right
at 6:58
Answer
You have a bunch of people who have never worked together before. How are they supposed to know what you are trying to build, what the purpose of the company is, how cross-functional teams work together...etc? If you are working at another company, someone's probably done it for you, but if this is your first company, then you have to set those things yourself.
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