Smash Notes

What Is Stick in a Box

at 7:28

From the episode: How Dana Severson created a Beef Jerky Subscription business From Home.

Answer

It’s Severson's gourmet beef jerky subscription box company that began over two and a half years ago. On a monthly basis, he searches for the best jerky from batchmakers across the U.S. and ships them to customers. He refers to his boxes as the anti-Jack Links. Anything you find in a convenient store, you won’t find in Stick in a Box.

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