Smash Notes

Back to #434 Sam Walton, with David Senra.

How Did Sam Walton Start Sam's Wholesale Clubs?

David Senra says Sam Walton started Sam's Wholesale Clubs by copying a membership wholesale club that Sol Price had already made successful.

On a sunny January morning in 1983, Sam Walton flew into San Diego to investigate a membership wholesale club. Sol Price, a California entrepreneur, had originated the idea five years earlier and was getting rich by selling merchandise at only 10% above manufacturing prices. Sam Walton figured he could do the same. He intended to borrow from Sol Price the way he had copied schemes from JCPenney, Herb Gibson, and other merchants. He returned to Bentonville, called his top strategists, and began a division of Sam's Wholesale Clubs.

Walton had spent years looking for a way to carry his everyday low-price methods into rich, sophisticated metropolitan markets. The wholesale club was the way he found.

Grokipedia·David Senra·Sam Walton

Transcript

#434 Sam Walton ·

Founders

More from this episode

  1. What Was Sam Walton's Simple Idea Behind Walmart?David Senra says Sam Walton's idea behind Walmart was absurdly simple: buy cheap, sell low every day, and do it with a smile.
  2. How Did Walmart Get Ahead of Kmart?David Senra, reading from Vance Trimble's biography of Sam Walton, says Walmart got ahead of Kmart because Kmart ignored Walton's small-town stores and gave…
  3. Why Did David Glass Write Off the Second Walmart?David Senra says the second Walmart was such a mess that David Glass wrote Sam Walton off, even though Glass later became the CEO of Walmart 20 years on.
  4. What Was Sam Walton's Golden Rule at Walmart?David Senra, reading from Vance Trimble's biography of Sam Walton, says Sam Walton's golden rule at Walmart was that the customer is always right, and if the…
  5. How Did Sam Walton Beat Bigger Retailers?David Senra, reading Charlie Munger's account, says Sam Walton beat bigger retailers by first knocking out small-town merchants with a more efficient system…
  6. How Did Sam Walton Manage Walmart?David Senra says Sam Walton managed Walmart by walking stores, warehouses, and truck cabs, and some staffers called him that old slave driver, the boss people…
  7. How Much Were the Walton Children's Shares Worth?David Senra says each of Sam Walton's four children has owned one-fifth of their parents' stock and property since 1954, and at the time of the recording the…

People

More answers like this

More with David Senra

Related episodes

Plays from this note through the rest of the episode.

Weekly highlights

One letter a week.

The notes worth hearing, with the minute they were said.