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Back to Parallel’s Parag Agrawal: Building a New Web for AI Agents, with Parag Agrawal & Andrew Reed.

Why Does Parag Agrawal Treat Human Click Data as a Bug?

Parag Agrawal says Parallel treats human click data as a bug. An agent that searches in order to get work done should learn from agent feedback, not from what humans click.

Human ratings and click logs used to be the scarce signal for whether one result was better than another, and they were hard to collect at scale. Expert ratings can now be created much more cheaply, and the models that compress information can be applied to indexing and ranking. Agents matter as a customer, not only as a technology. That is the argument he made when starting the company: agents, as that customer, made a new web index tractable.

Transcript

Parallel’s Parag Agrawal: Building a New Web for AI Agents ·

Training Data

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  1. How Does Parallel Build a Web Index Over Time?Parag Agrawal says Parallel launched a search agent first, not a search product, and grew a larger, more sophisticated web index over time while solving…
  2. Why Does Parallel Not Call Itself an AI Lab?Parag Agrawal says Parallel does not call itself a new lab, because a new lab's output is a model and Parallel's output is a complement to a model.
  3. Does Parallel Search Use Half the Tokens?Parag Agrawal says calling Google on every query in a deep research run gets you somewhere, but Parallel Search, for the most part, uses under half the tokens…
  4. Why Do Fast Pages Beat Official Company Filings?Parag Agrawal says fast pages beat an official company filing because people will not dig a public company's headline revenue out of the authoritative source.
  5. How Does Parallel Work With Google Cloud?Parag Agrawal says Parallel is working with Google Cloud as a search and grounding provider for enterprise agent APIs.
  6. What Happens to Ads When Agents Replace People?Parag Agrawal says the ad-supported web breaks when agents show up instead of people, because a publisher cannot charge for that visit.
  7. How Could Shapley Values Pay Publishers for Agent Traffic?Parag Agrawal says Parallel uses Shapley values to estimate what a page is worth to an agent and what the content owner should be paid.
  8. What Happens When AI Agents Watch the Web Instead of Searching It?Parag Agrawal says the web shifts from pull to push: agents stop only asking for a search right now and start asking the web to call them when something…

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