According to Ram Palianappan, the CEO and founder of Earnin, 40% of the people in America cannot find $400 in their bank account when they need it.

Unlike it might sound, this is not just a problem for the unemployed, but for people who are employed and getting paid, but simply need money off-cycle with their paycheck.

When someone's living paycheck-to-paycheck, and need money on Wednesday but the pay is only arriving on Friday, they are forced to seek other options, like aggressive Pay-Day loans and bank overdraft fees.

Earning is a project that came out of Ram's desire to fix this pay cycle discrepancy for his employees by enabling anyone to get paycheck funds whenever they need them.