Smash Notes

Back to Episode 1: Petal Pennycooke - Executive Right Hand, with Petal Pennycooke.

Why Did Pennycooke Start Selling to Companies?

At the first launch, she was targeting the executive individually. Now, she finds it better offered as an outplacement package. Her target clients are now the corporate placement managers.

Transcript

Episode 1: Petal Pennycooke - Executive Right Hand ·

Beyond 6 Seconds

More from this episode

  1. What Is Executive Right HandIt is a premium provider of executive support to chief executive level clients in transition.
  2. What Kind of Services Does Executive Right Hand OfferThe take a holistic approach with their clients.
  3. How Is Executive Right Hand Unlike a Virtual Assistant?A virtual assistant is more task oriented. An Executive Right Hand is more leader oriented.
  4. What Inspired the Company, Executive Right HandPennycooke was working for a Fortune 500 retailer and she witnessed a lot of transitions.
  5. How Long Will Executive Right Hand Work With a ClientPennycooke estimates that an average assignment is between 3-6 months, depending on the circumstance.
  6. What Skills Are the Biggest Contributors for a Company’s SuccessRelentless hope and belief. Pennycooke says that at the end of the day, she is skilled at what she does.
  7. What Does Executive Right Hand Offer With Their Holistic ApproachThey offer for executives to be engaged and remained productive while they are in the period of transition.
  8. What Are the Goals of Executive Right HandRight now, Penneycooke’s goal is to scale and get the executives in a place where more companies are using them so her company can be fully staffed.
  9. What Does She Hope to Bring to Hiring Her StaffShe hopes to place her staff with executives who have been treated well during their transition.

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