Smash Notes

Who Is Stephanie Hurlburt, Founder of Binomial?

at 11:20

From the episode: Startup advice from Justin Kan, Stephanie Hulburt, and Naval

Answer

On Build Your SaaS, Justin Jackson reads a Twitter thread from Stephanie Hurlburt, @sehurlburt, and tells Jon Buda why he follows her. She is an entrepreneur, and she is the founder of Binomial, which makes image and texture compression for VR, games, and similar work. Jackson says she is not really in the SaaS business. She sells annual licenses. What he values is her writing on marketing, on sales, and on being a software person, including a thread on how programmers can improve a wardrobe with a few simple changes, for men and for women. He points listeners to her thread on hard selling.

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