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Back to 693. What’s Our Job as Humans Anymore?, with Sean Astin & Joel Waldfogel.

Why Did the Number of E-books on Amazon Triple?

Stephen Dubner reports Joel Waldfogel's finding that the number of e-books on Amazon tripled between 2022 and late 2025, and that AI accounts for essentially the whole increase.

More than half the books released in 2025 used AI, and almost 100 percent of the increase came from authors who arrived after ChatGPT existed. Waldfogel calls the pattern the random long tail. The long tail was access to books that already exist. The random long tail is what happens when making a book gets cheaper and a mass of new books appears. Most of that new work is bad, and some of it is good, including work that would not have existed otherwise. He points to music as the earlier case: between 2000 and 2008, the amount of new music tripled as digitization cut the cost of creating it.

In the book study, quality means whether people want to buy or use a title. The measures are how often a book is rated, its sales rank, and its average star rating. On those measures the AI books are worse on average: lower stars, fewer ratings, and worse sales ranks. They are not all terrible.

Transcript

693. What’s Our Job as Humans Anymore? ·

Freakonomics Radio

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  1. Will James Cameron Replace Actors With AI?Sean Astin says James Cameron will not replace actors with AI, and that Cameron does use AI tools in other parts of filmmaking.
  2. What Is the No Fakes Act?Sean Astin says the No Fakes Act would create, for the first time, an individual intellectual property right in a person's voice and likeness.
  3. How Many Creative Products Earn Back Their Cost?Joel Waldfogel says maybe 5 or 10 percent of creative products that get substantial investments earn out their advances and make more money than they cost to…
  4. Why Is Kevin Kelly Optimistic About AI?Kevin Kelly is optimistic about AI because he thinks our capacity to solve problems is larger than we think, even though the problems themselves are real.
  5. What Jobs Will Humans Still Do After AI?Kevin Kelly says one of the main jobs left for humans as AI improves is being human.
  6. How Much Time and Carbon Does an AI Feature Film Save?Eline van der Velden says making a film with AI cuts time and cost by about 50 percent, and cuts the carbon footprint by 90 percent, compared with making the…
  7. Who Is Tilly Norwood, the AI Actress?Tilly Norwood is an AI-generated performer created by Eline van der Velden at Particle Six, Stephen Dubner says. Dubner describes a few modes.
  8. Is Tilly Norwood an Actor?Stephen Dubner reads a SAG-AFTRA statement that Tilly Norwood is not an actor.

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