Smash Notes

Why Did Nat Eliason Split Felix Into Iris, Devin, and Tegan?

Nat Eliason runs Felix from Discord, with a channel for each project. Paperclip, on the computer Felix uses, lets Felix hand work to other agents. Besides Felix, the Paperclip company has three employees. Iris handles support email and answers about 80 to 90 percent of it. When Iris cannot close a message, she opens a Paperclip ticket for Felix, and Felix handles it or brings it to Nat. Coding goes to an agent Felix named Devin. Nat says the name is not the Devin coding product. Felix likely picked it up because the product already existed. Tegan writes the blog posts and the daily SEO report, then Felix passes the report to Nat. Nat did not add Discord bots for Iris or Tegan. They report to Felix, and Felix reports to Nat, because Nat does not want to manage the other employees.

The split waited until Felix was the bottleneck. Some days brought about a hundred emails, plus the X account and the other projects, and the load was polluting Felix's memory and context. The business had done almost two hundred thousand dollars in two months. Nat's rule is not to add agents until a bottleneck is real. Tegan's daily stats are a deterministic script, closer to ordinary code than to a judgment call, so they stay off Felix's schedule.

The Next New Thing · How Nat Eliason’s OpenClaw earned $177,417 · at 17:47 · ·Transcript

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