Smash Notes
How Can You Use Teaching to Win in a Crowded Market
at 5:49
Answer
If you cannot beat your competitors in SEO, or advertising, you can always out-teach them in a way that is valuable and compelling to your customers.
It is possible to share your tools, and the lessons you have learned, without revealing the secret sauce that makes your company unique.
If you simply subscribe to the idea that by teaching your business will gain an edge, you can then figure out what you can teach safely and still share the value.
Where this answer comes from
- Show
- The Startup Chat with Steli and Hiten
- Episode
- 141: the Importance of Teaching
- Date
People
More notes from this episode
- How Can You Use Teaching to Win in a Crowded Market Transcript
- How Do You Decide What to Teach on the Internet Transcript
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