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Back to Joey Zwillinger, Co-Founder of Allbirds, with Joey Zwillinger.

Why Allbirds Are Not Available on Amazon

Joey says that once a brand lists their product on a marketplace, that sends a negative signal to their consumer and undersells their brand value. Instead of being compared on price, Allbirds wants to be differentiated by the quality of their shoes, and the difference they are trying to create in the world.

Transcript

Joey Zwillinger, Co-Founder of Allbirds ·

The Twenty Minute VC: Venture Capital | Startup Funding | The Pitch

More from this episode

  1. Who Is Allbirds Co-founder Joey Zwillinger?Harry Stebbings introduces Joey Zwillinger on The Twenty Minute VC as co-founder of Allbirds, the wool-shoe company Stebbings calls the maker of the world's…
  2. What Was the Reason for Starting Allbirds Shoes BrandThrough his work on biotechnology projects, Joey learned that selling an innovative renewable product to a traditional brand was an uphill battle.
  3. Is Retail Dying TodayRetail as we know it is definitely dying. The internet has enabled consumers to shop for the cheapest deals.
  4. What Is the Amazon Impact on Traditional Retailers of Consumer GoodsAmazon has created a completely competitive market where a consumer is able buy practically anything at the lowest price.
  5. Why Is Simplicity the Key to Success in the DTC BusinessDirect to Consumer market is oversaturated, and a great brand with only a few offerings can stand out by helping the consumer to make shopping less challenging.

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