How Does Ryan Hickman Find Customers for Epic AI?

Ryan Hickman says Epic AI's strongest source of customers is account-based marketing, not a pile of inbound email. When someone downloads a guide, Epic turns the address into company size, role, industry, and whether Epic's prospect is growing or shrinking. Similar audiences then get material on sites they already visit, plus outbound email, press, blogging, retargeting, and paid search. He warns against giving all the credit to the last click. A small daily ad budget matters so a founder searching for Epic AI still finds it on the first page. He treats trust as what converts: photos of real people, a phone number, a street address, and a chat that a person actually answers.