Why Does Pat Walls Say Businesses Pay, Consumers Do Not?

Comparing Delite's buyers with consumer subscriptions, Pat Walls says a bootstrapped founder will usually collect money from other operators more easily than from individuals. He does not pay for Netflix-style subscriptions himself. Operators will pay, because a tool frees time for more important work and because the expense reduces taxable profit. Teams that have raised capital spend even more freely. He pictures a San Francisco engineer at about $120,000 a year, roughly $10,000 a month. Software at $100 a month is about one percent of that single salary. Ask the same person for $10 a month to try a new Netflix and the answer is usually no.