Smash Notes
The Sales & Marketing Grind

The Startup Chat with Steli and Hiten

The Sales & Marketing Grind

Today on The Startup Chat, Steli and Hiten talk about the Sales & Marketing Grind. This episode is inspired by a tweet from Hiten that pointed out how marketing is a grind, one that you need to get used to, as it requires you to do the same thing over and over again in order to be successful. In today’s episode of the show, Steli and Hiten talk about the…

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Notes

  1. What Is the Most Difficult Part About Sales and Marketing at 0:49

    According to Hiten Shah, the most difficult part of sales and marketing is getting used to the grind. Doing the same set of things over and over and over again. Full answer

  2. Why Are Sales and Marketing Such a Grind at 2:44

    As you try to sell your product, you do many things most of which don't work, and you have to keep trying many different things until something actually works. Full answer

  3. How Do You Get Through the Grind of Sales at 6:45

    Make it personally meaningful. Instead of focusing on the results of the sales process, fall in love with the work and the people you meet along the way. Full answer

  4. How Do You Stay Motivated Doing Marketing at 9:12

    Marketing feedback loop is pretty quick. You can post something on the internet and see the results pretty soon. Full answer

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