Smash Notes

Back to How to Ask Better Questions.

What Is One Trick That Every Founder Should Know About Sales

Ask questions, and ask the right questions, don't assume you know the answers.

If you don't get the information and context, you will end up having to guess what your customer wants, and that never leads to the best results.

If you ask a question, and you don't get enough details in the answer, then dig deeper, and ask more questions.

Transcript

How to Ask Better Questions ·

The Startup Chat with Steli and Hiten

More from this episode

  1. What Is a Good Example of a Simple Bit of Information That Could Be Easily MisunderstoodSay you said that you bought a house last week. What did you buy it with? Was it money? What money? What currency? US dollars or maybe Euros.
  2. Why Sales Are All About Asking Questions and ListeningHere is an example. You are a founder selling a product, and your prospect is asking you to send them three proposals, what does it mean?
  3. How Can Good Questions Help Business People Talk to Their EngineersIf you are a business person, simply by asking the right questions you can understand your team better.
  4. How Do You Learn to Ask Better QuestionsJust ask yourself who is the best listener you know, who is the person that asks the best questions?
  5. Can You Ask a Bad QuestionHere is one example. If you're looking for advice or help with something, don't ask people what they did in your situation, just ask them what you should do.

People

More answers like this

More with Steli Efti

More with Hiten Shah

Related episodes

Plays from this note through the rest of the episode.

Weekly highlights

One letter a week.

The notes worth hearing, with the minute they were said.