Smash Notes
How Do You Get Value When More Than Half Of Google Searches Get No Click?
More than half of all searches on Google end without a click, and zero-click searches are not going away. An SEO has to present information so the company still benefits even if no one clicks. Most competitors are not investing there.
Growth Marketing Today
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Rand Fishkin on Why Google Is Your Competitor
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at 51:53
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·Transcript
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