Why Does Neal Mohan Focus on Creators and Fans?

Neal Mohan focuses on the long-term human storytelling connection between creators and fans because he thinks the deep human desire behind it is not going to change in whatever world comes in the future. YouTube's place in it depends on whether YouTube can remain core to the connection.

One summer was a great example. Justin Bieber live streamed at Coachella on YouTube. 1.7 billion people all over the world watched some FIFA content on YouTube during six weeks. Markiplier took his audience along on his channel while he built a movie, then released it in thousands of theaters all over the country and became the number one movie in Hollywood over the weekend of his release.

The Coachella live stream, the FIFA viewing, and the movie release are about the same long-term human storytelling connection between creators and fans. The desire is the part he keeps in focus, because it is not going to change.