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How do you grow influencer marketing without paying a dime?

The team at Instant Pot was laser focused on only one thing - keeping the customer happy. Robert did not have any budget for influencer marketing, but bloggers heard of the positive reviews and approached Instant Pot anyway. To return the favor, Wang enabled them with what he could, a free Instant Pot for whatever they needed. In returned, they advertised Instant Pot for free!

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