Smash Notes

What Was Wang’s Opinion of His Product

at 4:51

From the episode: Instant Pot CEO Robert Wang on how his small pressure cooker company cultivated a rabid community of "Potheads."

He thought the problem wasn’t that it was going to be popular on the market, but that stores had limited coverage. The best way to let people know of his product was through online businesses.

Get Together · Instant Pot CEO Robert Wang on how his small pressure cooker company cultivated a rabid community of "Potheads." · at 4:51 · ·Transcript

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