How Did Kanye West Change Pitchfork in 2010?

Pitchfork gave Beyoncé's I Am Sasha Fierce a 5.7. One panelist says a three year gap sat between the album and Four. In the gap, Pitchfork heard Halo and Single Ladies everywhere, and everyone they knew loved the songs because the songs were bangers. The panelist says Four came from the ashes of I Am Sasha Fierce and led the way.

A co-host calls the link undeniable. The co-host says Pitchfork in late 2009 and early 2010 realized the formula was no longer working. Pitchfork leaned into Good Friday and Kanye West and struck gold. The co-host says the move changed Pitchfork's trajectory, from an indie webzine into a serious contender in the music critic universe.